Recent Projects

Typography is one of the key visual elements in graphic design. With two decades of experience in type development and communication design, our studio has specialised in custom type solutions and design services. When working with our customers, we help them identify relevant issues and objectives, develop clear and well-founded design concepts, and implement these concepts in a meaningful, concise, and comprehensible way. We focus on precision in every detail and make sure that the provided solutions are functional, context-oriented, and scalable. We deliver high-quality font files that are optimized for their intended use, and remain available to our customers in order to ensure a smooth and secure implementation process.

Swisslog Logotype

Logotype for Swisslog Holding AG
Designers: Hendrik Weber, Robert Strauch
Designer & Engineer: Alexander Haberer
Agency: KMS Team

BMWTypeNext Hebrew

Corporate Typeface for BMW Israel
Designer: Robert Strauch
Assistant Designer & Engineer: Alexander Haberer


Corporate Type System for BMW AG
Designer: Robert Strauch
Engineer: Alexander Haberer
Agency: BECC
2019 – 2021

BMWTypeNext Semi Serif
BMWGroupTypeNext Semi Serif

Display Typeface for BMW AG
Designer: Robert Strauch
Engineer: Alexander Haberer
Agency: BECC

Alphabet Slab

Display Typeface for Alphabet GmbH
Designer: Robert Strauch
Engineer: Alexander Haberer
Agency: Truffle Bay

KUKA Icons

Icons and Monospace Font for KUKA AG
Designer: Robert Strauch
2018 – 2021

Retail Fonts

Our retail fonts are available from Lazydogs typefoundry. To preview the font families, to download printable font specimens or to learn about licensing options, please follow the links below. For additional questions and support enquiries, please don’t hestitate to contact us directly.

© 2022 Robert Strauch